Co-Production is a problem solving methodology that regards ‘problem’ people as assets and as co-producers of outcomes. During a four-week course, Co-Production changes the lives of entrepreneurs, managers, and leaders who are willing – and courageous enough – to challenge their own preconceived ideas, to relinquish their control, and to open up to relationships with their clients in which the giving and the learning is mutual. Successful Co-Production incorporates the following core values: 1) Assets: The real wealth of this society lies in its people. Every human being is equipped to be a builder and contributor. 2) Redefining Work: Work must be redefined to include whatever it takes to rear healthy children, preserve families, make neighborhoods safe and vibrant, care for the frail and vulnerable, redress injustice, and make democracy work. 3) Reciprocity: We need each other. The impulse to give back is universal. Wherever possible, we must replace one-way acts of largesse in whatever form with two-way transactions. “You need me” becomes “We need each other”. 4) Social Networks: A social infrastructure is as essential to humans as roads, bridges, and utility lines. Social networks require ongoing investments of social capital generated by trust, reciprocity, and civic engagement.
by Edgar Cahn